PUT THE BRAKES ON FATALITIES DAY

Toolkit: Sample Radio Public Service Announcement

Announcer Copy

Downloadable Version

[10 seconds] 110 people will die today in traffic crashes. “Don’t be Driven to Distraction - Drive to Arrive”!  This October 10th is “Put the Brakes on Fatalities Day.” Join with millions of Americans in making traffic safety a priority on this and every day.

[30 seconds] Did you know you have a greater chance of dying in a traffic crash than winning the lottery jackpot? Every 13 minutes another person will die today in a traffic crash. While driving don't talk or text message on your cell phone and let yourself or a loved one lose their life. October 10th is “Put the Brakes on Fatalities Day.” Join with millions of Americans in making traffic safety a priority on this and every day. As a driver, passenger, pedestrian or cyclist, you can make a difference. Winning the lottery might be fun, but staying alive is even better.

 

Updated July 28, 2009